An email alias is an alternate address that routes mail to your main inbox. Learn why businesses use aliases and how they help with organization and privacy.
An email alias is an additional email address that delivers messages into the same inbox as your primary account. For example, you might use hello@company.com and support@company.com as aliases that all route into one mailbox for easier management.
Aliases help teams stay organized by separating use-cases (sales, support, partnerships) without forcing you to manage multiple login accounts. They can also improve privacy and filtering by allowing you to use a different address for signups or public pages.
Aliases don’t automatically add security or authentication by themselves, but they do help with workflow and routing. For deliverability, make sure any alias you use aligns with your domain authentication setup and that replies and “From” addresses match the domain you control.