A VMC is a certificate used to verify brand ownership for BIMI. Learn what it does and why it’s often required.
A Verified Mark Certificate (VMC) is a digital certificate that helps prove you own a brand logo used for BIMI. It’s part of the trust model behind showing logos in inboxes.
Requirements differ by provider, but VMCs are commonly needed for consistent logo display. Operationally, it ties branding, security, and legal ownership together.